From data to dollars: AI’s role in the modern GTM stack
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A non-engineer builds a playful AI-powered app in minutes, showing that modern tools make speed, creativity, and product-building accessible to anyone.
In the first article on our Augmented, Not Artificial series, we observed that the biggest barriers to realizing agentic AI’s potential in the enterprise are cultural, not technical. The models are ready. The infrastructure is ready. What isn’t ready is how most orgs think about software, ownership, and performance.
Product-market fit is no longer enough for AI startups. Drawing on real lessons from founders across industries, this article explores five critical “fits” that can make or break an AI-native company.