Tune in to our videos

Tom Chavez and Vivek Vaidya share details on their outside {in} approach to company building in the age of AI. They explicitly focus on deeply understanding the customer's pain before slinging a single line of code. super{set} invents companies from scratch and stands shoulder-to-shoulder with a crew of passionate cofounders.

Software development is very different with AI. Lovable, Replit, Cursor, Claude is now integrated in the dev process which has changed the speed of initial product creation. It's not only coding on the fly, it's also iterating on the fly. In real-time and in front of customers.

Forming new companies has changed in 2025. It's about the speed at which you need to get to efficient performance on metrics. Also, it's taking place with much less venture capital than before.

Achieving product market fit (PMF) in the age of AI requires different motions and thinking. There's 5 key aspects. 1. Founder Market Fit, 2. Customer Segment and AI Precision Fit, 3. Pricing Model to Value Fit, 4. Decision Maker and Budget Fit, 5. Core Value and Commoditized Value Fit

Sandeep Bhandari, Former Chief Strategy Officer and Chief Risk Officer at buy now, pay later (BNPL) company Affirm, joins Vivek Vaidya, Founding General Partner of super{set}, in conversation.

Every company we build solves a market problem through transformational data+AI solutions. super{set} is a startup studio where great data+AI ideas become transformational software companies. With our people-first performance culture and company-building playbooks, we found, fund, and scale high-potential businesses.