Forbes: Why A Collaborative Approach Trumps "Lone Genius" In Company-Building

Forbes: Why A Collaborative Approach Trumps "Lone Genius" In Company-Building

The "lone genius" or "lone wolf" is overhyped in company building - it's better to be part of a pack (read about the Habu exit here):

Tom Chavez writes in Forbes:

"I’d like to focus on one specific proof point: Habu, a super{set} company, was acquired last month by LiveRamp for $200M in an all-cash deal. A leader in the data collaboration category with innovative data clean room technology, Habu enables companies to share, make sense of, and act on insights on decentralized data without compromising privacy or data ownership The startup grew quickly and successfully penetrated the enterprise market in just under five years, cementing customers like The Walt Disney Company, L'Oréal, and Pepsico, along with other leading brands across CPG, retail, gaming, media & entertainment, automotive, and financial services. Not only was Habu’s product all about facilitating collaboration - in the sense of data collaboration - it was also successful because of the culture of collaboration we instilled across the super{set} studio."

Read Tom Chavez' Why A Collaborative Approach Trumps "Lone Genius" In Company-Building in Forbes

• Why does the "lone genius" or "lone wolf" approach to company building fall short?
• What is an alternative approach to startups that focuses on collaboration, economies of learning, and a commitment to company-building as both art and science?
• How did super{set} make the difference for Habu's successful exit?

Read the editorial now.

Read about Habu's acquisition by LiveRamp for $200 Million here.