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New Engines, New Rules. Do You Have a Playbook for Navigating the New AEO/GEO Environment?
AI has reordered many basic functions and qualities of the Internet. Organic traffic decreased by 15-25%, 60% of searches now end without the user progressing to another destination — and 69% of B2B buyers choose a different vendor based on AI chats. The playbook is still being written. Are you ready to navigate the new AEO/GEO environment?
Pankaj Rajan, co-founder at MarkovML, describes his Big Tech and startup experience and his journey to starting a company at super{set}.
At super{set}, we stand side-by-side and pick up the shovel with our co-founders. Our first outside co-founder at a super{set} company is usually a Head of Product. Let’s unpack each portion of that title....
Has someone looking to make a key hire ever told you that they are after “coachability”? Take a look at the Google ngram for “coachability” — off like a rocket ship since the Dot Com bubble, and it’s not even a real word! Coaching is everywhere in Silicon Valley...
Considered by some to be “America’s Second Independence Day,” Juneteenth has only recently entered the national zeitgeist. Celebrated on the third Saturday in June, it became a federal holiday just last year under President Joe Biden. Many companies are left wondering how to acknowledge the holiday. We sat down with Eskalera’s co-founder Dr. Tolonda Tolbert to get her take.
This post was written by Ketch Solutions Engineer, Sahiti Surapaneni, as part of our #PassTheMic series.
When a VC decides to invest in a company, they write up a document called the “Investment Memo” to convince their partners that the decision is sound. This document is a thorough analysis of the startup...
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