Jon Suarez-Davis (jsd)

Special Adviser

Jon Suarez-Davis (jsd) is Special Adviser to super{set}. He leads market strategy and development designed to accelerate super{set} companies’ growth in current, new, and expanding markets.

Prior to super{set}, jsd was SVP, Marketing Strategy & Innovation at Salesforce, where he was responsible for developing and co-creating innovative marketing strategies and solutions with customers and partners designed to build brands and drive sustainable growth. jsd also served as Chief Strategy Officer, Salesforce Marketing Cloud, with a focus on developing technology solutions that empower marketers to deliver connected, personalized, and real-time brand experiences across channels and throughout the customer journey at scale.

jsd has worked alongside Tom Chavez and Vivek Vaidya since their work together at Krux. Jon was Chief Marketing & Strategy Officer, Krux, where he oversaw global marketing communications and brand-building initiatives, as well as the company’s marketing transformation consulting practice. Krux was acquired by Salesforce in October 2016.

jsd joined Krux after six years at the Kellogg Company, where he was Vice President of Global Media & Digital Strategy. Before his career at the Kellogg Company, jsd was SVP of Digital Strategy and Planning at Leo Burnett/Starcom, where he was a member of the leadership team responsible for the global Kellogg account. Previously, he played a leadership role in building Biggs|Gilmore — now VMLY&R — into one of the most awarded and recognized digital agencies in North America. As VP of Digital Strategy, he led the strategy group responsible for developing integrated marketing communications for Johnson & Johnson, Kimberly-Clark, DuPont and Wilmington Trust.

Jon serves on the MMA North America Board of Directors and Executive Committee; the American Immigration Council Board of Directors; the BRIDGE Board of Directors; the Collage Group Advisory Board, and the Institute for Real Growth Advisory Board. Adweek named him to the “Adweek 50” in 2017, a list of media, marketing, and tech executives leading the charge toward transformation.

Jon holds a Bachelor of Philosophy in Communication from Northwestern University and enjoys spending the summer with his wife and two sons on an island in Michigan.

Innovation Double-Click
Apr 3, 2024

Jeremy Klein on Leading super{set}'s Data-Driven $90 Million Fund II

Jeremy Klein is a general partner at super{set}. Jeremy helped build super{set} from day one alongside Tom Chavez and Vivek Vaidya, designing super{set}’s structure, recruiting co-founders, and laying the plans for a scalable buildout. super{set} recently announced the closing of its $90 million Fund II. He sat down with Jon Suarez-Davis (jsd) to provide insights into the strategic timing and vision behind launching Fund II, his professional journey from a legal expert to an integral part of super{set}'s fabric, and how his unique background and approach have been instrumental in building super{set} and recruiting top-tier co-founders.

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Innovation Double-Click
Feb 13, 2024

Redefining Customer Experience in Data-Driven Tech Startups

Ted Flanagan, Chief Customer Officer at super{set}-founded Habu, sat down with Jon Suarez-Davis (jsd) to provide insights into how Habu's strategies in customer experience set it apart in the data collaboration market. Learn how customer experience strategies helped Habu land a $200 million after being acquired by LiveRamp in January 2024.

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Innovation Double-Click
Jan 24, 2024

Detecting Software Bugs with AI

Gal Vered is co-founder and Head of Product at Checksum (checksum.ai), an innovative company that provides end-to-end test automation that leverages AI to test every corner of an app. He sat down with Jon Suarez-Davis (jsd) to discuss the exciting problem that Checksum is solving with AI and what Gal likes best about working in super{set}'s startup studio model.

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Innovation Double-Click
Dec 13, 2023

Building Fast, Scaling Globally

Harshil Vyas joined the super{set} Hive (i.e., portfolio companies community) in March 2023 as Co-Founder of Kapstan and employee number one in India. We jumped on a Zoom recently to talk about accelerated timelines, globally distributed workforces, and what is unique about the super{set} model.

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Innovation Double-Click
Nov 29, 2023

Why the AI Revolution Will Be Data-Centric

Pankaj Rajan, co-founder of MarkovML, joins super{set} Chief Commercial Officer Jon Suarez-Davis (jsd) to discuss the role of data in gaining a competitive advantage in the AI revolution. Learn the difference between optimizing models and optimizing data in machine learning applications, and why effective collaboration will make or break the next-gen AI applications being created in businesses.

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Innovation Double-Click
Sep 7, 2023

How Boombox Nurtures Customer Collaboration for Success

In a conversation with boombox's co-founder India Lossman, the discussion pivots to the art of fostering customer collaboration in music creation. Lossman unveils how artist-driven feedback shapes boombox's innovative platform, with a glimpse into AI's empowering potential. Understand the synergy between technology and user insights as they redefine the independent music landscape.

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Innovation Double-Click
Aug 8, 2023

Building Tech on a Moving Regulatory Target

In an interview with Ketch co-founder Max Anderson, the focus is on data privacy laws and AI's role. Anderson discusses the global privacy landscape, highlighting Ketch's approach to helping businesses navigate regulations. The conversation also emphasizes data dignity and Ketch's unique role in the AI revolution.

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Innovation Double-Click
Jun 21, 2023

Jamming with Habu’s Matt Kilmartin on Partnership Strategy

Discover how Habu, a trailblazer in data clean room technology, utilizes strategic partnerships with giants like Microsoft Azure, Google Cloud, and AWS to expand its market reach and foster the potential of an emerging category. Learn from CEO Matt Kilmartin's insights on how collaboration is the secret sauce that brings innovation to life.

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announcements
Nov 15, 2022

Why I'm Joining super{set} as Chief Commercial Officer

Announcing Jon Suarez-Davis (jsd) as super{set}’s Chief Commercial Officer: jsd tells us in his own words why he's joining super{set}

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